Sheri Larsen's Email & Phone

Sheri Larsen joined Northern Light in 1996 as employee number 20. Sheri is responsible for the successful planning, marketing and operations of all Northern Light products and custom client applications including program management, client relationship management, product management, lead development, event management, press and analyst relations. In her tenure at Northern Light Sheri has held several marketing and operations positions including Director of Product Management and Director of Content Integration. As Director of Content Integration, Sheri led the team that created (briefly) the largest Web index of its day. Prior to coming to Northern Light, Sheri managed the operations of the editorial department at EBSCO Publishing developing initiatives to cut costs and increase the production of the creation of full-text articles, abstracts and full-page images of articles from hard copy periodical literature. Sheri writes for several blogs including News & Views from Northern Light (blogs.northernlight.com) and Flying Cloud (www.sherilarsen.com) covering social media and marketing and is one of the most followed Twitterers in Massachusetts. Sheri has an MBA from the F.W. Olin School of Business at Babson College and a BA from Gordon College.