Wishnatzki Farms

, Wish Farms is a fourth-generation, family-owned and operated business based in Plant City, Florida. The company employs 99 people and generates $78 million in annual revenue. Wish Farms is a year-round supplier of strawberries, blueberries, blackberries, and raspberries. They grow both conventional and organic varieties. Nationally recognized for innovation, Wish Farms developed a patented traceability system to achieve item-level produce traceability. This new platform highlights their commitment to giving consumers a voice and an easier way to connect with the food they eat. Consumer feedback is extremely important to Wish Farms. They utilize a feedback program to stand behind their brand and make sure they are meeting the needs of their customers. Wish Farms is dedicated to supporting their community. Their Family Foundation focuses on three pillars: community, food insecurity, and youth education. Through donations of fresh berries, funding special projects with partner charities, and educational initiatives, Wish Farms strives to make a difference in the lives of those in need.