Waiting Room Subscription Services

Waiting Room Subscription Services (WRSS), based in Fresno, California, is a company specializing in public place distribution. WRSS is a subsidiary of Subco and has 24 employees. WRSS builds and manages a proprietary database of public places, strategically placing magazines within these locations to boost readership, enhance brand awareness, and refine audience demographics. Their services are tailored to meet the unique needs of each publisher they work with. WRSS's database offers a variety of targeting options, allowing for precise placement of magazines based on factors like geographic location, demographics, and venue characteristics. WRSS's database allows for sophisticated targeting based on criteria such as DMA, Zip Code, State, County Size, Job Title, PRIZM Clusters (Nielsen Claritas), and ethnic populations. To ensure placement in high-traffic locations, WRSS also considers factors like company size, years in business, revenue, credit score, and even the number of chairs in a salon. For more information, visit WRSS's website at 360mediadirect.com.