Undergraduate Marketing Association

The Undergraduate Marketing Association (UMA) is a student organization based in Berkeley, California. Comprised of 43 employees, UMA is a student-run and student-led marketing consulting group operating on the UC Berkeley campus. UMA offers a range of marketing-focused services to Bay Area companies and organizations. Through semester-long projects, their members gain hands-on experience in areas such as consulting, design, creative strategy, and event planning. The organization is structured into three divisions: Strategy Consulting, Design Consulting, and Events Consulting, each led by experienced Project Directors. What sets UMA apart is its focus on providing real-world consulting experience to clients. Members have the opportunity to apply their skills and knowledge to practical projects, working directly with businesses and organizations in the Bay Area. Interested individuals are encouraged to contact UMA for information about joining their team.