Tracks Media

Tracks Media, established in 1970, is a surf culture magazine publisher operating out of Australia. Now celebrating its 51st year, the company employs 5 individuals and generates annual revenue of $2.5M. Tracks Media strives to provide insightful content and perspectives on surfing culture, covering the latest trends in equipment, locations, athletes, and lifestyle aspects. Their goal is to foster a deeper connection with surfing through compelling stories and photography, appealing to both established surfers and newcomers seeking inspiration and guidance. Readers discover hidden gems, uncover surfing's deeper meanings, and ultimately enrich their overall surf experiences. Tracks has played a crucial role in Australian surfing history. From documenting a burgeoning counterculture movement in its early days, to chronicling the rise of professional surfing icons, Tracks remains a respected and influential voice, setting trends and shaping the dialogue surrounding Australian surfing culture. Their dedication to both preserving history and embracing evolution allows them to attract loyal readers over decades. Visit their website at tracksmag.com.au