The O Group

The O Group is a branding and creative consultancy located in New York City. Founded 35 years ago, the company employs 10 individuals and generates approximately $2.5 million in annual revenue. The O Group specializes in helping businesses interested in reaching luxury lifestyle audiences uncover unique brand capital. Their approach focuses on building brands with purpose and meaning, differentiating them from fleeting trends and superficial imitations. They achieve this by translating brand equity into tangible assets, identifying audience relevance, and developing comprehensive brand platforms that communicate effectively. The O Group distinguishes itself through its focus on building luxury brands with genuine purpose and meaning. Their expertise lies in helping brands stand out in a crowded market by crafting authentic and impactful narratives. For more information, please visit ogroup.net.