The Agency at UF

The Agency at the University of Florida is a unique integrated advertising, public relations, and digital media firm based in Gainesville, Florida. With a staff of 95 employees, the agency boasts a revenue of $50 million. The Agency provides clients with strategic insights and creative solutions designed to build brand loyalty among Gen Z consumers. Their services span across advertising, public relations, and digital media, offering a comprehensive approach to brand building. The Agency distinguishes itself through its innovative approach to marketing, focusing on the unique preferences and behaviors of Generation Z. The agency also provides immersive learning opportunities for students, who are mentored by seasoned professionals, fostering a collaborative environment where both students and clients benefit. For more information about The Agency at the University of Florida, visit their website at theagency.jou.ufl.edu.