Sports Marketing Association

The Sports Management Association (SMA) is a student-run organization based in Tucson, Arizona. Founded in 1995, SMA provides University of Arizona students with valuable hands-on experience in the sports industry. With a membership of 17 individuals, SMA focuses on developing practical skills and industry connections for its student members. SMA's primary focus is on supporting the University of Arizona Athletics program. Members actively contribute to the promotion of nineteen NCAA Division I sports through a range of activities. These include developing comprehensive marketing plans, creating engaging game day promotions, and volunteering at both game day events and community initiatives. SMA distinguishes itself through its commitment to providing students with real-world learning opportunities. Members benefit from networking trips, guest speakers from the industry, and an annual career symposium, all designed to enhance their knowledge and professional development. For further information about SMA and its activities, please visit their website at uofasma.weebly.com.