Precision Research

Precision Research is a marketing research and data collection company based in Des Plaines, Illinois. Founded in 1959, the company employs 20 people and generates over $10,000 in annual revenue. Precision Research offers a range of services to help businesses understand their target markets. The company specializes in research design for both qualitative and quantitative research projects. Their services include moderation, respondent recruiting, focus room facilities, online surveys, and intercept interviewing. Precision Research acts as both a consulting firm and a data collection company, administering surveys to consumers and industry decision makers. Precision Research caters to a diverse clientele, ranging from large manufacturers and service companies to smaller advertising agencies, marketing research companies, and marketing consultants. They have expertise in reaching specific demographics, including new moms, seniors, children, Hispanic, African American, and affluent investors, as well as B2B audiences such as C-Level Decision Makers, Medical Professionals, Information Technology, Engineering, Contractors, and small business owners. For more information about Precision Research and their services, visit their website at preres.com.