OTX

OTX is a global research and consulting firm based in Culver City, California. With four employees and generating $50 million in annual revenue, OTX is considered the 18th largest research firm in the United States. OTX specializes in providing multimedia research products to clients in the marketing, entertainment, and advertising sectors. Their services cater to a diverse range of industries, including movies, TV, gaming, and packaged goods and services. OTX aims to help their clients understand consumer behavior, attitudes, and engagement across various media channels and platforms. The company differentiates itself through its innovative approach, integrating technology and immersive techniques with traditional research expertise. OTX boasts access to a vast network of over 40 million consumers worldwide. They offer online survey management solutions that combine respondents from multiple sources, ensuring representative populations for their research. OTX introduced OTXCortex, a sophisticated live sampling engine, in 2008. This advanced tool enhances security and intelligently balances sample sources across demographic and attitudinal data points, resulting in precise targeting and expedited delivery of client quotas. To connect with OTX, visit their website at www.otxresearch.com. For updates and engagement, follow them on Twitter at http://twitter.com/otxresearch or join their Facebook Fan page at http://www.facebook.com/otxresearch.