Online to Offline Strategy Group

Online to Offline Strategy Group (O2O) is a training, coaching, and campaign support organization based in the United States. With a team of three employees, it has generated $2.5 million in annual revenue. O2O specializes in online-to-offline organizing strategies, providing tools and support to build digital infrastructure, organizing workflows, and online communities that drive transformative collective action. Their clients include unions and social justice organizations working to achieve progressive change. The organization’s methods evolved from successful worker-led campaigns against Walmart, the largest employer in the United States. O2O's approach recognizes the crucial role of online engagement in modern organizing, bridging the gap between digital and physical action. For more information about their services and to learn more about O2O's work, visit their website at o2ostrategy.org.