Northwestern University Student Affairs Marketing

Northwestern University Student Affairs Marketing is a marketing department located in Evanston, Illinois. The company employs 18 people and generates over $10,000 in annual revenue. Student Affairs Marketing (SAM) develops and implements integrated marketing communications strategies for the Division of Student Affairs at Northwestern University. SAM's services encompass a range of areas, including copywriting, graphic design, photography, videography, and social media marketing. Their efforts aim to promote events, programs, and services offered by the division's nearly 30 departments to the Northwestern community. Since its formation in 2012, SAM has undergone significant growth and evolution. The department's team has expanded, and its expertise has deepened in areas such as creative strategy, production, and assessment. SAM emphasizes the importance of providing its staff with valuable learning experiences while effectively communicating the stories and initiatives of the Division of Student Affairs. For more information, visit northwestern.edu/studentaffairs/marketing.