New Balance

New Balance is a privately held corporation based in Boston, Massachusetts. Founded in 1906, the company has grown to employ over 8,000 associates worldwide, selling footwear and apparel in over 120 countries. New Balance specializes in designing, developing, and manufacturing athletic footwear and apparel. Their products cater to a wide range of athletes and fitness enthusiasts, offering performance-driven solutions with an emphasis on quality and comfort. The company is renowned for its commitment to crafting footwear and apparel that provide superior fit and support. As the only privately held major footwear company in the world, New Balance maintains a unique level of independence, allowing them to pursue innovation and set industry standards without the constraints of public market pressures. This allows them to focus on long-term goals and invest in initiatives that prioritize quality, craftsmanship, and continuous improvement. New Balance can be reached through their website at newbalance.com.