Masala Baby INC

Masala Baby INC is a small apparel company located in New York City, New York, with a team of 5 to 9 employees. Founded by Dipali Patwa, the company generates an annual revenue of $2.5 million. Masala Baby designs and produces modern, eclectic children's clothing and accessories. The company's products range from infants and baby apparel to children's fashion, including organic pajamas, accessories, and kids' furnishings. Masala Baby's designs are inspired by a fusion of cultures and aesthetics, incorporating vibrant spice colors and globally influenced styles with a modern, contemporary twist. Their products are sold through various channels, including 200 brick-and-mortar stores, their online platform, and renowned retailers like Nordstrom, Macy's, and Kidbox. Masala Baby differentiates itself by emphasizing ethical and sustainable practices. They collaborate with artisan and women-led groups in India, ensuring fair wages and fostering long-term partnerships. This commitment to social responsibility aligns with the values of their target customer base: Millennial mothers and Gen X parents. Customers can explore Masala Baby's collection and learn more about the brand at their website, masalababy.com.