Markwins Beauty Brands

Markwins Beauty Brands is a privately held company based in City of Industry, California, with 372 employees. Established in 1984, the company has grown to become the largest privately owned cosmetics company in the United States and is recognized as a Top 20 global cosmetic purveyor. Markwins Beauty Brands specializes in developing and distributing a wide range of color cosmetics, cosmetic accessories, and beauty collections. Their diverse brand portfolio caters to consumers of all ages, ethnicities, and skin tones. The company owns and operates prominent brands such as wet n wild, Physicians Formula, The Color Workshop, The Color Institute, Black Radiance, POP, Bonne Belle, and Lip Smacker, along with numerous internal brands and licensing agreements. Known for its innovative approach, Markwins Beauty Brands was the first to introduce multi-palette compacts to the U.S. market. Their products are widely accessible, sold in over 50,000 retail outlets across the globe, including department, specialty, mass, drug, and food stores. Markwins products are distributed in more than 60 countries across six continents. For further information about Markwins Beauty Brands and its extensive product offerings, please visit their website at markwinsbeauty.com.