littleBits Electronics

littleBits Electronics is a small company based in Boulder, Colorado, with 5 employees and a $50 million annual revenue. Founded in 2011 by Ayah Bdeir, a MIT Media Lab alumna, littleBits is dedicated to empowering learners of all ages through the magic of electronics. The company offers electronic kits called "Bits" that magnetically connect, allowing users to build and invent a wide range of devices. Their hardware, software, and educational content are designed to make learning STEM concepts engaging and accessible. littleBits aims to inspire the next generation of innovators, with a particular focus on increasing female participation in STEM fields. littleBits kits have garnered significant recognition, winning over 150 awards in tech, education, and toys. They have been featured by reputable organizations such as The Toy Association, Common Sense Education, CNN, and CNBC. The company's mission and its impact on STEM education have been highlighted in Ayah Bdeir's TED talk, which has received over one million views. To learn more about littleBits Electronics and their innovative educational tools, visit their website at littlebits.com.