LIQWID

LIQWID, headquartered in Henderson, Nevada, is a five-employee advertising operating system company generating $2.5M in annual revenue. LIQWID OS is designed to simplify the digital advertising process. Its primary function is to eliminate the need for programming knowledge, allowing publishers to concentrate on other aspects of their content. The platform empowers advertisers to utilize a variety of premium ad formats at scale, benefiting all stakeholders in the advertising ecosystem. LIQWID OS overcomes limitations posed by standard ad sizes and media, expanding creative possibilities and inventory options. LIQWID's viewability management allows advertisers to effectively run campaigns based on reach, frequency, and GRPs. Its unique viewable inventory analytics and forecasting tools empower both publishers and advertisers to make data-driven decisions. LIQWID OS seamlessly integrates with GAM and other ad server units, leveraging machine learning algorithms to analyze data from various advertising processes, including Display, Video, Native, High-impact implementations, third-party vendors, and social-media widgets, extending even to in-email newsletter ads. LIQWID OS simplifies negotiations and streamlines the buying and selling process. Publishers gain greater control over pricing on their websites, negotiating directly with advertisers for optimal value. Advertisers, in turn, can effectively communicate their needs and goals, leading to successful campaigns and higher ROI. Visit liqwid.com to learn more.