LIGHTCO

LIGHT+CO is a brand and performance marketing agency based in New Orleans, Louisiana. The company employs between 250 and 499 individuals and generates an annual revenue of $100 million. LIGHT+CO specializes in developing marketing strategies for heritage brands. Their services focus on two key areas: "CREATE DEMAND" and "CAPTURE DEMAND." The "CREATE DEMAND" phase involves helping brands identify and communicate their core values and unique selling points to resonate with their target audience. The "CAPTURE DEMAND" phase utilizes data-driven marketing technologies and strategies to drive customer acquisition and engagement. Their approach emphasizes authenticity and timelessness, helping heritage brands connect with consumers on a deeper level. LIGHT+CO's expertise lies in leveraging data and technology to create effective marketing campaigns that deliver tangible results. For more information about LIGHT+CO's services and expertise, visit their website at lightand.co.