Consumer Directions

Consumer Directions is a market research company based in Addison, Texas, with a team of 83 employees. The company specializes in providing consumer and customer insights to help businesses develop effective strategies. Consumer Directions offers a range of research methodologies, including traditional and online methods, often combining both for a comprehensive understanding of their clients' target markets. They conduct focus groups, surveys, and other research activities to gather valuable consumer feedback on new products and services, existing offerings, and advertising campaigns. The company prides itself on its in-depth data analysis and reporting. They create comprehensive reports that include Executive Summaries, Conclusions, and actionable Recommendations, empowering clients to make informed decisions based on real consumer insights. To learn more about Consumer Directions and their market research services, visit consumerdirections.com.