BrandEquity

BrandEquity is a visual marketing and brand communications firm based in Newton, Massachusetts. Founded in 1960, the company is a small business with 2 employees and generates $13 million in annual revenue. BrandEquity serves a wide range of clients, from startups to large corporations, helping them enhance brand recognition, effectively position their products and services, and ultimately grow market share. They utilize research, marketing, and design strategies to achieve these goals. The company emphasizes a systematic approach to understanding a company's market position, differentiating it from competitors, and creating new visual and verbal elements that accurately represent its brand identity. For more information about BrandEquity and to view examples of their work, visit their website at brandequity.com. You can also follow them on Twitter at @BrandEquityIntl.