4As

The 4A’s is a non-profit organization based in New York, New York, dedicated to supporting advertising and marketing agencies. Founded in 1917, the organization boasts a membership of over 600 agencies operating across 1,200 offices. With 106 employees, The 4A’s actively advocates for its members and the industry as a whole, ensuring their continued relevance and competitiveness in the evolving advertising landscape. The 4A’s serves its member agencies by providing resources, education, and advocacy. These agencies direct more than 85% of total U.S. advertising spend, making their work a cornerstone of the advertising industry. The 4A’s also offers valuable benefits through its dedicated division, which provides insurance coverage for over 160,000 employees within the advertising and marketing sector. Committed to fostering a more inclusive and equitable future for the industry, The 4A’s Foundation specifically focuses on connecting multicultural talent with marketing opportunities. Through initiatives that promote curiosity, creativity, and craft, the foundation aims to cultivate a diverse and thriving workforce within the advertising and marketing fields. For more information, potential members, or interested parties can visit The 4A’s website at 4as.org.