Webcam eye tracking provides more effective communication

Webcam eye tracking technology measures exactly where your customers look.

This enables you to see immediately whether or not your communication is working. In the past you had to rely on educated guesses or advanced laboratory studies that took a long time, but now we have made eye tracking available in a completely new, simple, quick and cost-effective way. The results are presented in a standardised report. It shows you what your customers actually look at, helping you to develop and optimise your communication. This will allow you to spend money on communication that works.

Our completely new eye tracking technology for webcams also allows you to carry out studies on several markets in different countries at the same time, and receive rapid actionable insights about how your advert works globally.

EyeTrackShop – Highlights

Quick response – receive your results within a few days.

Cost-effective reports – our unique technology and approach helps you increase your ROI, even for smaller projects.

Global coverage – using an online interface for rolling out large scale eye tracking panels via webcams allows us to conduct studies in multiple countries at the same time.

Add Webcam eye tracking to your market research product range

Read about our platform solutions

Standard products

Read about our standard products for measuring effectiveness using webcam eye tracking technology

 

 

Download our example reports